programs and seminars
upcoming seminars and workshops
You can get practical tips and tools to ensure your business stays relevant and ahead of the game at one of our seminars or workshops.
Delight your customers, every time
Customer needs and wants are continually changing and your competitors' offers will be evolving to meet these new needs and wants. But it's not just about coming up with a new product or service. Your customers experience your business at all stages of their journey with you and if any part of this journey doesn't meet their needs, they often won't buy from you.
This hands-on workshop will help you:
• Understand what the customer purchase journey is and why it is important
• Map your customers’ purchase journey, including what is important and what is not satisfied
• Know how to identify and prioritise opportunities for your business, including new products and services
• Understand the importance of prototyping
• Understand how to use prototyping to test opportunities
Finding opportunities in the Customer Purchase Journey
Are you losing customers or struggling to attract new customers to your business? Relooking at the customer purchase journey can help you identify areas to improve your offering, as well as potential new offerings.
By the end of this 90 minute workshop, participants will be able to:
• Understand what the customer purchase journey is and why it is important
• Map their customers’ purchase journey, including what is important and what is not satisfied in their journey
• Know how to identify and prioritise opportunities for their business
The workshop includes a workbook which will be sent the day before.
Next Event
Delight your customers, every time
23rd Aug, 2021 at 9:30AM
Learn the process to identify ways to delight your customers every time
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