Finding opportunities in the Customer Purchase Journey
This is an online event. You will receive a link to the workshop when you book and in the reminder email the day before, and will be emailed a workbook the day before the event so you can use it in the workshop.
Are you losing customers or struggling to attract new customers to your business? Relooking at the customer purchase journey can help you identify areas to improve your offering, as well as potential new offerings.
By the end of this 90 minute workshop, participants will be able to:
• Understand what the customer purchase journey is and why it is important
• Map their customers’ purchase journey, including what is important and what is not satisfied in their journey
• Know how to identify and prioritise opportunities for their business
The workshop includes a workbook which will be sent the day before.